Agendaof the event

Agenda

time iconOctober 11, 2024 14:00 to
16:30

Ask Me Anything! (Open to All Attendees)

speaker headshot

Tussanee Luebbers

Avila

Replay Available on App After LashCon Is Over: No

Track: Q&A

Join Tussanee, the voice behind the LASHCAST Podcast, for an exclusive and dynamic Q&A session at LASHCON. With over 19 years of experience in the lash industry, Tussanee is ready to tackle your toughest questions and debunk the myths and misconceptions that often swirl around the lash world. This free session is open to all LASHCON attendees. Whether you're a seasoned professional or just starting out, bring your best questions and challenge Tussanee—if you think you can stump her, we dare you! J

time iconOctober 11, 2024 14:00 to
16:30

LASH LAB Sponsored by Lash Assist Pro / Master The Anime Lash Set: Creating Perfect Spikes for Anime and Other Textured Sets (Not Included with LASHCON Ticket)

speaker headshot

Ali Lilly
Lash Anarchist & Lash Bomb

San Simeon B

Master The Anime Lash Set: Creating Perfect Spikes for Anime and Other Textured Sets (Not Included with LASHCON Ticket)

Speaker: Ali Lilly    

Room: San Simeon B

Replay Available on App After LashCon Is Over: No 

Track: Technique

Description: Get ready to dive into the Insta-worthy anime lash style!
In this class, we will be learning how to

-create the perfect spikes that won’t fluff out
-customize lash fans in different widths to give dimension
-map for the individual &
-& direct placement of the extensions to create the perfect shape

Level up your lash game with the perfect blend of artistry and technique with Ali Lilly!


NOTE: THIS IS A TICKETED EVENT, AND YOU NEED TO GET YOUR TICKET BEFORE LASHCON

time iconOctober 11, 2024 14:00 to
16:30

LASH LAB Sponsored by Lash Assist Pro / Hybrid Brow Mastery and Lash Lift Perfection Class (Not Included with LASHCON Ticket)

speaker headshot

Otto Mitter
Elleebana

Carmel

Lash and Brow Elevation - Hybrid Brow Mastery and Lash Lift Perfection Class (Not Included with LASHCON Ticket)

Speaker: Otto Mitter            

Room: Carmel

Replay Available on App After LashCon Is Over: No

Track: Technique


Description: Join Otto Mitter and his master education team in the Lash Lab Sessions as they unveil solutions to the top challenges of combining Lash Lifting/Lamination and Liquid Brow Stain services. Mastering the art of these combined services can significantly boost your income and elevate your salon’s potential. This class covers color and skin tone theory, advanced techniques in lamination and liquid dye application, and everything else you need to know to master the art of combining these services. The session includes a live Q&A and demonstration. It’s an opportunity you won’t want to miss. All attendees will receive a special goody pack and digital certification.


NOTE: THIS IS A TICKETED EVENT, AND YOU NEED TO GET YOUR TICKET BEFORE LASHCON

time iconOctober 11, 2024 14:00 to
16:30

LASH LAB Sponsored by Lash Assist Pro / Struggle Without a Cause: Unleashing Technique and Confidence to Make More Money (Not Included with LASHCON Ticket)

speaker headshot

Tress Larson
PLA

Monterey

Struggle Without a Cause: Unleashing Technique and Confidence to Make More Money (Not Included with LASHCON Ticket)

Speaker: Tress Larsen        

Room: Monterey

Replay Available on App After LashCon Is Over: No 

Track: Technique


Description: It's no secret that being a lash artist isn't an easy job - especially if you want to be a great lash artist - and our career choices come with a long list of technical elements that need to be considered on a minute-by-minute and second-by-second basis. This extreme technicality can lead to an overwhelming amount of self-doubt, criticism, and comparison that gets us more stuck in our heads than focused on our work. "Struggle Without a Cause" has been designed to reveal unspoken and unknown technique resolutions that will amplify and expedite your services while addressing the root cause and mindset of what is holding you back in your career. This never-before-seen hybrid of training and coaching will take your skill set to the next level, create a limitless perspective shift, and create renewed confidence in yourself and your career.


NOTE: THIS IS A TICKETED EVENT, AND YOU NEED TO GET YOUR TICKET BEFORE LASHCON

time iconOctober 11, 2024 14:00 to
16:30

LASH LAB Sponsored by Lash Assist Pro / Quick Fans: The Ultimate Guide to Speedy Lash Extensions (Not Included with LASHCON Ticket)

speaker headshot

Maddi Morris- Founder of Light Heart Lash
Light Heart Lash

San Simeon A

Quick Fans: The Ultimate Guide to Speedy Lash Extensions (Not Included with LASHCON Ticket)

Replay Available on App After LashCon Is Over: No

Track: Technique

Description: Uncomplicate your lash life. “Quick Fans” with Maddi Morris will show you step-by-step how to create effortless, versatile fans in a matter of seconds- so you can start creating the sets of your dreams in record time.

NOTE: THIS IS A TICKETED EVENT, AND YOU NEED TO GET YOUR TICKET BEFORE LASHCON

time iconOctober 11, 2024 17:00 to
18:30

Party for One Meetup (For Attendees who Come Solo)

Pacific Promenade

Room: Sunset Deck


If you came to LASHCON all by yourself, this meetup is for you. We know coming to big events all by yourself can be scary, so we wanted to start off LASHCON, where we create a safe space for LASHCON newbies to meet and mingle. If you came alone this weekend, this is your best chance to meet some new faces and maybe find your lash bestie for the weekend. 

time iconOctober 11, 2024 18:30 to
20:00

VIP Ticket Holder Reception

Pool Deck Level 5

VIP ticket holders are all welcome to our first party of the weekend. Come network and make new friends while the day is still young. Delicious appetizers will be served along with an open bar (yes, you heard me… it's an open bar).

time iconOctober 11, 2024 20:30 to
23:00

Welcome Reception and Karaoke Party Sponsored by LBLA

speaker headshot

Lydia Dominick
Lashbox LA

speaker headshot

Jenna Young
Lashbox LA

speaker headshot

Ashley Johnson
Lashbox LA

speaker headshot

Nikki Jacobson
Lashbox LA

speaker headshot

Sylwia Walus
Lashbox LA

2nd Floor Foyer and Pacific Ballroom A

Room: 2nd Floor Foyer and Pacific Ballroom A


Get ready to step back in time and kick off LASHCON with a bang at our Y2K-themed Karaoke Party, proudly sponsored by Lashbox LA. Channel your inner pop star and hit the stage with your favorite throwback hits, dressed for the dawn of a new millennium—or the end of the world! If you need a bit of liquid courage before belting out those tunes, we've got you covered. A cash bar will be ready and waiting at the back, so you can grab a supportive sip before you shine on stage. Let’s make this a night to remember!

time iconOctober 12, 2024 09:30 to
11:30

Main Session One

speaker headshot

Paul Luebbers

speaker headshot

Kelsey Speros

speaker headshot

Katie Allen

speaker headshot

Heidi Steigman

speaker headshot

Dr. Walter Liszewski

speaker headshot

Mark Saad
NuLIDS

speaker headshot

Keri Parker
NuLIDS

speaker headshot

Nathan Harding
Luum Lash

speaker headshot

Jo Lawson
CEO, LUUM Precision Lash

speaker headshot

Chae Lauren King
LUUM

Pacific C & D


Replay Available on App After LashCon Is Over: Yes

Track: Business

Be The Solution

This year has been incredibly challenging for everyone in the lash industry—whether you're a lash artist, salon owner, trainer, or brand. We've all had to push harder than ever to keep our businesses afloat. That’s why our 2024 theme, “Be The Solution,” resonates so deeply. It serves as a powerful reminder that the fate of our businesses lies in our own hands. While it’s easy to point fingers at external factors, true success comes from within. If we want to thrive in the face of adversity, we must recognize that we are the key to overcoming our challenges.


Beauty 4 a Cause                        

Speakers: Katie Allen, Mo Hamil, Heidi Steigman

Description: We’re thrilled to unveil a cause close to our hearts—the lash industry’s own charity dedicated to supporting lash artists in need. Life can be unpredictable, and when tough times hit, it’s our community that makes the difference. Join Katie, Mo, and Heidi as they share the inspiring mission behind their nonprofit organization and discover how you can contribute to this incredible movement. Together, we can lift each other up and make a lasting impact in the lash industry.


Demystifying Contact Dermatitis: A Q&A with Dr. Walter Liszewski 

Speakers Dr. Walter Liszewski, Tussanee Luebbers 

Description: This is your chance to ask a contact dermatitis board-certified dermatologist anything you want about the lash allergy and other lash-related allergens. 


Level Up Your Game and Service Fees with NuLIDS    

Speakers: Mark Saad & Keri Parker

Description: Find out why everyone is talking about NuLIDS. Clean, healthy eyelids and lashes means better lash extensions and better customer experience and retention, allowing lash artists to level up their services and charge more. Learn how this device, developed by an ophthalmologist, has helped bring awareness to the importance of regular care of the eyelids for both improved long-term health and aesthetics.


Bots + Beauty: The Ultimate Lash Artist Tool

    

Speakers: Nathan Harding, Jo Lawson, Chae Lauren King

Description: The future of beauty has arrived. LUUM is revolutionizing the lash industry by creating a safe, precise robot to partner with Lash Artists and reduce injuries, improve experiences, increase revenues, and create sustainable careers. Come find out how LUUM was born, see our tech in action, and hear about our vision for beauty service automation.

time iconOctober 12, 2024 08:30 to
09:00

Crystal Bowl Sound Healing With ZagOn Beauty

speaker headshot

Darious Zagon- Reiki Soundhealer and Owner
ZagOn Beauty

El Capitan

Replay Available on App: No

Track: n/a


Join us for a 30 minute sound healing session to get you grounded before Lash Con! The magical sounds of crystal bowls allows you to enter the state of relaxation from the perfectly tuned sound frequencies. As beauty professionals it’s important for us to slow down and be intuned with our bodies, not only to ground ourselves for work but the hustle of everyday life. At ZagOn beauty our mission is to share beauty/ healing from the inside out. Come in comfortable clothes, lay back and relax, leave ready to conquer the day

time iconOctober 12, 2024 11:45 to
12:45

Service Over Skill: The Art of Creating Memorable Experiences That Will Get You Fully Booked

speaker headshot

Denys Rodriguez- Lash Artist and Educator
PLA Pro

Pacific C & D

Room: Pacific C & D

Replay Available on App After LashCon Is Over: Yes

Track: Customer Service


This talk will show you that in an industry that many think is over-saturated, you can still stand out and thrive even as a beginner. It will help you understand that you don’t need to be the most talented or skilled to be successful if you understand and master the fundamentals of customer service.

time iconOctober 12, 2024 11:45 to
12:45

The Power of Collaboration and Community- Unlocking Potential through Lashbox LA’s Education and Partner Program

speaker headshot

Ashley Johnson
Lashbox LA

speaker headshot

Lydia Dominick
Lashbox LA

Pacific A

Room: Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique


Join LBLA and top lash artists to unlock your full potential and elevate your career. Discover how proper education, a supportive community, empowerment, and strategic partnerships can drive your success. Gain insights from industry leaders, learn practical tips, and explore exclusive advice to transform your approach and thrive in the lash industry.

time iconOctober 12, 2024 11:45 to
12:45

Elevate Your Lash Business: Get Certified on NuLIDS with Top Experts and Boost Your

speaker headshot

Mark Saad
NuLIDS

speaker headshot

Keri Parker
NuLIDS

speaker headshot

Dr. Janice Luk
Optometrist

Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Science

By attending this class, you'll gain valuable insights from top industry experts, learn how to incorporate advanced practices like NuLIDS into your services, and enhance your lash business. With certification, you'll not only improve the health and results for your clients but also position yourself as an expert in the field—leading to increased trust, client retention, and higher earnings.

time iconOctober 12, 2024 11:45 to
12:45

Hashtags and Headlines: Your Secret Sauce to Stand out

speaker headshot

Valencia Koger
Valencia@event.com

Huntington

Replay Available on App: Yes

Track: Marketing


This presentation will reveal the power of building a thriving online community in addition to crafting the perfect headlines to boost your visibility, engage your audience, and increase your clientele demand results. You’ll learn actionable strategies to create attention-grabbing content, navigate social media algorithms, and build a loyal following. Discover how quality and meaningful content can fuel your growth, while creating long lasting connections. Whether you’re a beauty professional, content creator, entrepreneur, or marketer, you’ll walk away with the tools to turn your posts into must-clicks and your lash brand into a trending, community-driven success.

time iconOctober 12, 2024 11:45 to
12:45

Setting Boundaries…Eliminate Feeling Like the Bad Guy

speaker headshot

Michael Yost
Strategies

Palos Verdes


Replay Available on App After LashCon Is Over: Yes

Track: Salon

Growth of 20%, 30%, 40% or more is sitting right inside the four walls of your company. Whether you are an owner or a team member, everyone has a part in the Limitless Growth of a company, and it all starts with thinking and understanding ... and a great tool! Join Strategies as we help you identify and understand the benchmarks that lead to success. Properly driven benchmarks are the key to unlocking unlimited potential you may never have thought exists in your company. As a bonus, you’ll receive a downloadable Growth Targets Tool, allowing you to leverage your company’s numbers to craft a growth strategy that’s both realistic and ambitious.

time iconOctober 12, 2024 11:45 to
12:45

Q&A Session with Dr. Walter Liszewski

speaker headshot

Tussanee Luebbers

speaker headshot

Dr. Walter Liszewski

California A

Replay Available on App After LashCon Is Over: No

Track: Science

Get more face time with Dr. Liszewski, our contact dermatitis specialist, in a dedicated Q&A session. We know 45 minutes in the main event might not be enough to cover all your questions, so we’ve set aside extra time just for you! Bring your curiosity, questions, and an open mind, and dive deeper into the discussion.

time iconOctober 12, 2024 11:45 to
12:45

Salon Owner Brunch Sponsored by Salon Owner Breakfast (Not Included with LASHCON Ticket)

speaker headshot

Paul Luebbers

speaker headshot

Shelby Tarleton
shelby@lashbossradio.com

speaker headshot

Tiffani Mitchell-Jenkinson

speaker headshot

Michelle Nguyen
PLA Pro

El Capitan A

Replay Available on App After LashCon Is Over: No

Track: Salon


Salon owners hold a dear spot in our hearts, having owned one for 13 years ourselves. In this gathering, salon proprietors are invited to a brunch meet-up where they'll gain insights from Michelle Nguyen, CEO of PLA, and Paul Luebbers, co-founder of LASHCON. With a combined expertise spanning over 20 years in salon ownership, our esteemed speakers will lead a Q&A session in the latter half, addressing your most pressing queries. NOTE: THIS IS A TICKETED EVENT, AND YOU NEED TO GET YOUR TICKET BEFORE LASHCON

time iconOctober 12, 2024 11:45 to
12:45

Confident Connections (Sponsor Class)

speaker headshot

Tress Larson
PLA

Avila

Replay Available on App After LashCon Is Over: No

Track: Business

Mastering the art of networking and building relationships

time iconOctober 12, 2024 11:45 to
12:45

Ways to Scale your Lash Business (Sponsor Class)

speaker headshot

Michelle Sy
Mish Esthetics

speaker headshot

Nancy Lee- CEO & Founder
Loved and Lashed

San Simeon B

Speaker: Michelle Sy & Nancy Lee

Room: San Simeon B

Replay Available on App After LashCon Is Over: No

Track: Business


How to streamline your lash business from 4 figures to 6 figures.

time iconOctober 12, 2024 12:45 to
14:00

Paint & Sip Class

speaker headshot

Lacey Salem

Malibu

Room: Malibu


Are you a fan of painting? Fancy a glass of wine too? How about combining the two, all while bonding with your lash family? If you've secured a ticket for this event, head over to the Malibu room. Lashie Award winner Lacey Salem will be guiding this delightful painting session. Let's learn, sip, and create together! NOTE: THIS IS A TICKETED EVENT, AND YOU NEED TO GET YOUR TICKET BEFORE LASHCON

time iconOctober 12, 2024 13:00 to
14:30

Lash Artist Open Mic Sponsored by Lash Alliance

Pacific B

Room: Pacific B


Ever fancied sharing your lash business insights on the LASHCON stage? If that's a "yes," this session beckons you! Head over to the Laguna room, prepped to grace the stage and impart a 4-minute gem of advice to your lash peers. And if you can, bring along a buddy to capture your moment in the limelight. Even if you'd rather stay off the stage, this 90-minute segment promises a whirlwind of invaluable pointers and insights, ensuring fun and learning for all!

time iconOctober 12, 2024 13:30 to
15:00

Lash Artist Meetup

Pacific Ballroom

Room: Pacific Ballroom 


Join us for a networking session and forge new friendships. If you're attending LASHCON solo, seize this opportunity to familiarize yourself with fellow attendees before the main events kick off. With entertaining mixers and games planned, you'll easily mingle and bond. And to sweeten the experience, we'll be offering cookies paired with refreshing lemonade.

time iconOctober 12, 2024 15:00 to
15:05

Ribbon Cutting Ceremony

speaker headshot

Paul Luebbers

speaker headshot

Tussanee Luebbers

California Ballroom Entrance

Join us at 3 PM to officially kick off the trade show with our exciting ribbon-cutting ceremony! If you're a VIP ticket holder, this is your moment to be front and center as we open the doors to all the action. Plus, Lash Sponge will be on hand to help get things started in style. Don’t miss this special kickoff event!

time iconOctober 12, 2024 15:00 to
16:00

Trade Show Preview for VIP Attendees

California Ballroom

Room: California Ballroom 


As a VIP ticket holder, you’re invited to an exclusive first look at our trade show, located on the 2nd floor just left of registration. Be among the first to discover the incredible deals our sponsors have prepared for you. We’ll officially open the trade show with a special ribbon-cutting ceremony, setting the stage for your shopping spree. Don’t miss the chance to visit each sponsor’s 8 booth and collect your "code" for the in-app game. It’s the perfect opportunity to explore, engage, and elevate your LASHCON experience.

time iconOctober 12, 2024 16:00 to
19:00

Trade Show Opens for All Attendees

California Ballroom

Room: California Ballroom  


The trade show is now open to all attendees, and even if you missed the early access, there are still incredible deals waiting for you from your favorite brands. With three hours to explore, this is your chance to connect with our exceptional sponsors and find the perfect products to elevate your business. Be sure to visit each sponsor’s booth to collect your "code" for the in-app game, adding an extra layer of fun to your shopping experience.

time iconOctober 12, 2024 20:00 to
21:00

Lashie Awards Red Carpet Sponsored by Stacy Lash

speaker headshot

Ashley Gonzalez
PLA

Pacific Promenade

Room: Pacific Promenade 


This year, we’re rolling out the red carpet in style for the Lashie Awards, and we invite you to dress to impress for this glamorous evening. Capture the magic of the night with our GlamBot, 360° photo booth, and our very own red carpet, where you can strike a pose with your lash besties. Professional photographers will be on hand to capture every moment, with photos available online after LASHCON, so you can relive the memories. 

This is the night for everyone in the lash industry to shine, celebrate excellence, and honor the best in the business. A cash bar will be available to help you toast to the night before you head into the Lashie Awards. Join us for an unforgettable evening of style, celebration, and recognition.

time iconOctober 12, 2024 21:00 to
22:15

Lashie Awards Sponsored by PLA

speaker headshot

Michelle Nguyen
PLA Pro

speaker headshot

Tress Larson
PLA

speaker headshot

Chris Carr
PLA Pro

Pacific Ballroom

Room: Pacific Ballroom


Join us for an unforgettable evening as we honor 27 outstanding lash artists at the Fourth Annual Lashie Awards. Lash salon owners and solo artists have showcased their talent and dedication, competing in various prestigious categories. Salon owners vied for recognition in seven categories: Best Customer Service, Best Retention and Referral Program, Best Use of Technology, Best Salon Design, Best Marketing, Best Employee Compensation and Benefits, and Best Employee Education. Solo lash artists competed in five categories, including Best Customer Service, Best Retention and Referral Program, Best Use of Technology, Best Salon Design, and Best Marketing. 


This year, we’re thrilled to introduce the Lash Excellence Awards, celebrating the crème de la crème of our industry. In this new division, nominees will compete in six distinguished categories: Lash Artist of the Year, New Lash Artist of the Year, Lash Salon of the Year, Lash Trainer of the Year, Lash Influencer of the Year, and Lash Brand of the Year.


Tonight, in true Oscar style, we’ll unveil the winners and celebrate the best in our industry. Please join us for this glamorous event as we applaud the artistry, innovation, and excellence that define our community.

time iconOctober 12, 2024 22:15 to
23:15

Lashie Awards Reception

Pacific Promenade & Ballroom

Room: Pacific Promenade & Ballroom  


The excitement doesn’t end when the Lashie Awards do! Stay with us to celebrate alongside our Lashie Award winners and keep the party going. The bar will remain open, and our GlamBot and 360° photo booth will still be in full swing. If you missed your photo opportunity earlier, now’s your chance to capture the moment in style. Let’s toast to an unforgettable evening and continue celebrating the best in the lash industry.

time iconOctober 13, 2024 08:30 to
09:00

Crystal Bowl Sound Healing With ZagOn Beauty

speaker headshot

Darious Zagon- Reiki Soundhealer and Owner
ZagOn Beauty

El Capitan

Replay Available on App After LashCon Is Over: No

Track: n/a

Join us for a 30 minute sound healing session to get you grounded before Lash Con! The magical sounds of crystal bowls allows you to enter the state of relaxation from the perfectly tuned sound frequencies. As beauty professionals it’s important for us to slow down and be intuned with our bodies, not only to ground ourselves for work but the hustle of everyday life. At ZagOn beauty our mission is to share beauty/ healing from the inside out. Come in comfortable clothes, lay back and relax, leave ready to conquer the day

time iconOctober 13, 2024 09:30 to
11:15

Main Session Two

speaker headshot

Ted Gibson

speaker headshot

Steve Gomez

speaker headshot

Kelsey Speros

Pacific C & D

Replay Available on App After LashCon Is Over: Yes

Track: Business

            

Is It Really About The Hair?                    

Speaker: Ted Gibson


Don’t miss this rare opportunity to meet industry icon, Ted Gibson. As an entrepreneur, he has owned four salons in four different states and has two very successful product lines sold everywhere, from high-end department stores to Target. As a Celebrity Hairdresser Ted’s roster includes names like Angelina Jolie, Luptia Nyongo, Tessa Thompson, Sandra Oh, Madelyn Cline, Priyanka Chopra and many more. He knows the power that beauty professionals wield and how to use that power not only to be financially independent but also how to exceed client expectations, which is the key to building and maintaining a clientele who chooses to spend their money with you! Ted will discuss the importance of building client relationships, how to build a celebrity clientele, and about the importance of giving back to your community. In fact, he is so passionate about giving back that he is a founder of The Worth Up Alliance www.worthupalliance.org which is a nonprofit organization that mentors would-be beauty entrepreneurs, gives away cash grants called Dream Capital as seed money to start new businesses, and builds a network of like-minded entrepreneurs.


Impact! Build A Business That Thrives and Leaves Your Mark In Your Community!

Speaker: Steve Gomez


What Impact do you make in your community, and how can you make an even bigger one? Join industry Business Coach Steve Gomez as he walks you through actions that will help you grow your business and your profits while building a legacy that is indelible and empowering!

time iconOctober 13, 2024 11:15 to
18:00

Trade Show Opens

California Ballroom

Room: California Ballroom 


Come to the trade show on the 2nd floor just to the left of registration to see what deals our sponsors have to offer. Make sure you stop by every sponsor booth so you can get your "code" for the in app game.

time iconOctober 13, 2024 11:45 to
12:45

Panel: Building Your Client Base: Effective Tactics for Lash Artist

speaker headshot

Alicia Reynolds - LashBase Lash Educator
LashBase

speaker headshot

Sarah Otto
LINKED

speaker headshot

Nina & Ricardo Rivas

speaker headshot

Cristina Fard
American Lash Association

speaker headshot

Vanessa Molica
The Lash Professional

Pacific C & D

Replay Available on App After LashCon Is Over: Yes

Track: Marketing

Description: Ready to skyrocket your lash business? Don’t miss this powerhouse panel where top industry pros reveal their most effective strategies for building a loyal client base. Whether you’re just starting or looking to level up, you’ll walk away with game-changing tips to grow your lash empire!



time iconOctober 13, 2024 11:45 to
12:45

Glueless Lash Lifting

speaker headshot

Ruthie Belle

Pacific A

Speaker: Ruthie Belle

Room: Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique


Ruthie Belle is a developer of unique, next generation products like the original Superbonder, Dark Energy and Cysteamine Lash Lift. With a background of being a lash artist, she has revolutionised the industry with products that have been inspired from her own experiences and pain points. Her mission is to elevate lash artistry worldwide.

time iconOctober 13, 2024 11:45 to
12:45

How to Become the Best Lash Artist in Your Community: Building a Reputation for Excellence

speaker headshot

Mimi Oviawe

Pacific B

Room: Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Customer Service


In this presentation, we'll explore the transformative power of going over and beyond. Learn how to stand out from the industry by embracing the principles of exceptional customer service. We'll cover: 


      Why exceeding expectations is a powerful tool for customer retention •     8 key strategies for how to exceed customer expectations that include going the extra mile, connecting authentically with your customers, and personalising your customer interactions 

       Examples of successful companies that figured out how to impress their customers by exceeding expectations

time iconOctober 13, 2024 11:45 to
12:45

VEYES Essentials of Starting Your Lash Training and Building Your Lash Kit

speaker headshot

Ethel Reddy
Ethel@event.com

Huntington

VEYES' Essentials of Starting Your Lash Training & Building Your Lash Kit

Speaker: Ethel Reddy

Room: Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Business Training


Description: This comprehensive course is designed for aspiring lash artists who are ready to embark on their lash journey. Whether you're new to the industry or looking to refine your skills, this class covers the core essentials needed to start your lash training and build a professional lash kit. You will learn about the fundamental tools, products, and techniques required for successful lash applications, as well as how to customize and expand your kit to meet your clients' needs. By the end of the course, you’ll be equipped with the knowledge to confidently start your career as a lash technician, setting the foundation for further expertise in lash artistry.

time iconOctober 13, 2024 11:45 to
12:45

Panel: Why Team-Based Pay Works: Building a Thriving Lash Salon

speaker headshot

Michael Yost
Strategies

speaker headshot

Tiffani Mitchell-Jenkinson

Palos Verdes

Panel: Shelby Tarleton, Tiffani Mitchell-Jenkinson Host: Michael Yost

Room: Laguna

 Replay Available on App After LashCon Is Over: Yes

Track: Salon


Discover how team-based pay can transform your lash salon into a thriving business! Join this insightful panel to learn why this innovative compensation model fosters collaboration, boosts morale, and drives growth. Whether you're a salon owner or looking to manage a high-performing team, get ready to unlock the secrets to success and take your business to the next level.


time iconOctober 13, 2024 11:45 to
12:45

Q&A Session with the Luum Robotics Team

speaker headshot

Nathan Harding
Luum Lash

speaker headshot

Jo Lawson
CEO, LUUM Precision Lash

speaker headshot

Tussanee Luebbers

California A

Replay Available on App After LashCon Is Over: No

Track: Science

Join the LUUM robotics team for an exclusive Q&A session where no question is off-limits. Wondering if lash robots are the future of the industry? Now’s your chance to get the answers you need and find out if this tech revolution is something to watch or worry about.

time iconOctober 13, 2024 11:45 to
12:45

Main Demo Stage: LBLA Big Reveal: New Innovating Fanning Method Alongside New Game Changing Lashes. Accelerate Your Skills with Our Revolutionary System

speaker headshot

Nikki Jacobson
Lashbox LA

speaker headshot

Lydia Dominick
Lashbox LA

speaker headshot

Sylwia Walus
Lashbox LA

Main Demo Stage in Trade Show

Room: Main Demo Stage in Trade Show


Join LashboxLA for an electrifying event as we unveil our innovative fanning method. Co-Founder Sylwia Walus, along with Nikki Jacobson and Lydia Dominick, will showcase this groundbreaking method and share exclusive insights. Plus, be the first to experience our most innovative product yet, set to transform the lash industry. Don’t miss this chance to elevate your skills and set yourself apart!

time iconOctober 13, 2024 11:45 to
12:45

Quick & Fierce Wispy Lashes (Sponsor Class)

speaker headshot

Denys Rodriguez- Lash Artist and Educator
PLA Pro

Avila

Replay Available on App After LashCon Is Over: No

Track: Technique

Realistic hacks for creating trendy wispy looks with simplicity

time iconOctober 13, 2024 11:45 to
12:45

Navigating Mompreneurship (Sponsor Class)

speaker headshot

Nancy Lee- CEO & Founder
Loved and Lashed

speaker headshot

Michelle Sy
Mish Esthetics

San Simeon B

Replay Available on App After LashCon Is Over: No

Track: Business

Learn tips on how we balance work life and family as first-time moms owning a lash business.

time iconOctober 13, 2024 11:45 to
12:45

Your Road map to Becoming an Educator (Sponsor Class)

speaker headshot

Lindy Williams
EBL Lashes

Monterey

Replay Available on App After LashCon Is Over: No

Track: Training

Interested in becoming an educator? Come learn our tips on how to take your lash career to the next level. EBL offer's many different avenues of support for this, and we can't wait for you to expand into educating

time iconOctober 13, 2024 12:00 to
14:00

The Lash Ritual Color Session (Sponsor Class)

speaker headshot

Jess Dowd
jess@event.com

speaker headshot

Karly Foydl

speaker headshot

Jessica Valentine
Masscara Massacre

speaker headshot

Cari McGrath

Carmel

Replay Available on App After LashCon Is Over: No

Track: Technique

The Lash Ritual's COLOR SESSIONS feature four guest artists from the color lash community presenting back-to-back for 30 minutes each on their unique methods of alternative color lashing.

time iconOctober 13, 2024 12:30 to
13:30

Demo Room #2 / The Half Lash

speaker headshot

Karlee Escalera

Demo Room #2 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

In this demo, you will learn the exclusive Half Lash technique, perfect for creating a sophisticated and natural look in less time. We will teach you how to design the ideal map, the steps to correctly apply the extensions, and how to complete the service in just 45 minutes. This method is ideal for those looking for a lighter yet impactful option. Master this technique and offer your clients an efficient solution!

time iconOctober 13, 2024 13:00 to
13:30

Demo Room #1 / Anime & Bottom Lash Lifts

speaker headshot

Tussanee Luebbers

Replay Available on App After LashCon Is Over: No

Track: Technique

Lash Lift Love!  Come by DEMO BOOTH 1 on the main tradeshow floor at 1pm for a demo on the Anime Lash Lift and Bottom Lash Lift from Save Beaute'.  Come join Tuss and the crew to learn new lash lift techniques! They also need a model for this demo, so if you would like to be a part of this come by the help desk to learn more!

time iconOctober 13, 2024 13:00 to
15:00

PANEL: UV Light in Lashing: Revolutionary or Risky Business?

speaker headshot

Todd Harris

speaker headshot

Michael Becker
Master Chemist and expert in Cosmetic R&D and Formulation

speaker headshot

Tussanee Luebbers

speaker headshot

Olivia Knight
Lash Apothecary

speaker headshot

Soo-Jin Yang
illumino

Pacific C & D

Room: Pacific C & D

Replay Available on App After LashCon Is Over: Yes

Track: Science


Is UV light the next big thing in lash applications or a risky gamble? Join this heated panel discussion as industry experts weigh in on the benefits, risks, and controversies surrounding the use of UV light in lashing. Whether you're excited about the potential or concerned about the safety, this is the conversation you can’t afford to miss!

time iconOctober 13, 2024 13:00 to
14:00

Intro to Keratin Lash Lift - How and Why?

speaker headshot

Aisha Aviantara
Kate of Tokyo

Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique

Elevate your lash artistry with our essential introductory class on keratin lash lifts, designed for lash technicians eager to expand their service portfolio. Learn how to achieve consistent results across various lash types, mastering techniques that will set your work apart and keep your 13 clients coming back. This class is your key to making a lasting impact in the lash industry―perfect for those who strive to be at the top of their game.

time iconOctober 13, 2024 13:00 to
14:00

Building Connections for Ultimate Growth

speaker headshot

Abel & Elly De Leon
The Lash Cowboy

Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Marketing

Networking and relationship-building in personal and professional development is crucial. Let’s dive into how to maximize your growth & opportunities within & outside the industry.

time iconOctober 13, 2024 13:00 to
14:00

Behind the Lash Chair: Strategies for Financial Growth & Security

speaker headshot

Phillip Board

Huntington

Speaker: Phillip Board

Room: Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Money


This workshop is designed for lash artists at any stage of their career who are committed to achieving long-term financial security. Join us to learn how to take control of your finances and make informed investment decisions. You'll gain the knowledge and tools necessary to build a strong financial foundation for your future.

time iconOctober 13, 2024 13:00 to
14:00

Limitless Growth – Unlocking Your Benchmarks

speaker headshot

Daryl Jenkins
Strategies

Palos Verdes

Replay Available on App After LashCon Is Over: Yes

Track: Salon

Nobody likes to be the bad guy, but we can feel like that when we need to address an action or behavior that falls outside of our company expectations. Setting boundaries is the key to creating a win for everyone. We will walk, step by step, through a simple system that allows for clear communication, accountability, and the time to create change. The goal is to create a win for all involved and not leave anyone feeling like the bad guy. Setting boundaries = positive outcomes.

time iconOctober 13, 2024 13:00 to
14:00

Q&A Session with Business Coach Steve Gomez

speaker headshot

Steve Gomez

California A

Replay Available on App After LashCon Is Over: No

Track: Business

Join us in the Q&R room for an exclusive opportunity to connect with NAHA 2024 Educator of the Year Finalist, Steve Gomez! Known for his expertise in business and financial strategy for beauty professionals, Steve is here to answer your most pressing questions. Whether you're looking to boost your business or gain clarity on your financials, this is your chance to learn from one of the best in the industry.

time iconOctober 13, 2024 13:00 to
14:00

Main Demo Stage: The Ultimate Fan Guide

speaker headshot

Valerie Nah

Main Demo Stage: The Ultimate Fan Guide

Room: Main Demo Stage in Trade Show

Replay Available on App After LashCon Is Over: No

Track: Technique


✨Want better looking lash fans that also speed you up? You gotta learn how to use the flower cup method.This method is designed to help you create perfect fans for your lash clients, every time. 

• Consistent Results: With the "Perfect Fans Every Time" product, you'll be able to create consistent, set specific fans for your clients, no matter the lash type. 

• Easy to Understand : This method is easy to implement even for beginners. With clear instructions and easy to digest steps, you'll be able to create perfect fans in no time. 

• Better Work Flow: The flower cup is designed to work with YOU and your speed. To help do half the work for you at the same time

 • Pinching girlies fav: If you currently are a pinching lash girly this method will be like second nature to you! 

time iconOctober 13, 2024 13:00 to
14:00

From Chaos to Consistency (Sponsor Class)

speaker headshot

Sandra Lee

Avila

Replay Available on App After LashCon Is Over: No

Track: Business

Room: Avila


Take charge of your lash career and transform disorganization into a well-oiled system. This class will help you reset, streamline, and regain control, so you can achieve consistency and balance in your lash life. Whether you're facing scheduling challenges, client management issues, or burnout, this session will provide practical tools to bring order to the chaos and set you up for long-term success.

time iconOctober 13, 2024 13:00 to
14:00

Unlock the Power of Google for Your Business (Sponsor Class)

speaker headshot

Jaime Wind

Monterey

Replay Available on App After LashCon Is Over: No

Track: Business

Don't let your lash business remain a hidden gem! Discover how to tap into the vast potential of Google to attract more clients and boost your bookings. This session will reveal the essential tools and techniques to master Google's ecosystem, ensuring your lash business shines online.

time iconOctober 13, 2024 13:00 to
14:00

Lashing Ergonomics 101 and Tools to Help Your Health During Appointments at Home brought to you be Designs for Vision (Sponsor Class)

speaker headshot

Malaena Kelson

Redondo

Replay Available on App After LashCon Is Over: No

Track: Science

This class is brought to you by Designs for Vision. Feeling aches and pains that weren’t there before lashing? In this class, you will find out the best strategies and tools you can use to feel amazing again and prevent pain in your future.  You will also understand better the reasons why these changes are so necessary and learn how to wade through all the “advice” out there.  You don’t have to beat yourself up to help others feel pretty!

time iconOctober 13, 2024 13:00 to
14:00

Master Spike Variations and Patterns for Trending Lash Sets (Sponsor Class)

speaker headshot

Daniela Saqri
Instagram: Lashed by Dani

San Simeon A

Replay Available on App After LashCon Is Over: No

Track: Technique

Unlock the secrets to creating stunning lash sets with my comprehensive guide on mapping variations and patterns. Using my unique dotting system, you’ll learn to craft eye-catching, trending designs. Ideal for both beginners and experienced artists, this course will enhance your skills, boost your clientele, and help you offer top-notch lash sets.

time iconOctober 13, 2024 13:30 to
14:00

Demo Room #2 / Fantasy Lash Art Class

speaker headshot

Yocelyn Mora

Demo Room #2 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

Unleash your creativity to create eye-catching, next-level looks that will set you apart in the industry! In this class, you'll dive into a world of limitless creativity and learn exclusive innovative techniques led by multi-award-winning lash artist Yocelyn Mora.

Whether you're aiming to participate in competitions, get featured in magazines, or simply take your artistry to new heights, this class will show you how to turn your most imaginative lash visions into reality. You'll leave with the skills to create unforgettable looks that stand out and make an impact in the beauty industry.

time iconOctober 13, 2024 14:00 to
14:30

Demo Room #1 / DIY Lash Myths Debunked - The Industry is Changing. Are you Ready?

speaker headshot

Jenna Young
Lashbox LA

speaker headshot

Nikki Jacobson
Lashbox LA

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

The industry is evolving, and it's time to adapt. Join our live "Lace It Up" demo to debunk myths and explore the benefits of DIY lashes. Learn how to apply segments effectively and boost your income, while maintaining a loyal lash clientele. Experience innovation and business growth with this tailored course designed for the all lash artist.

time iconOctober 13, 2024 14:00 to
15:00

The Lash Ritual Speaker Q&A (Sponsor Class)

speaker headshot

Jess Dowd
jess@event.com

speaker headshot

Karly Foydl

speaker headshot

Jessica Valentine
Masscara Massacre

speaker headshot

Cari McGrath

Carmel

Replay Available on App After LashCon Is Over: No

Track: Technique

After the main COLOR SESSION, all four artists will take the "stage" to answer Q&A's. Questions can be directed to a specific speaker or ask the whole group to share their own perspective.

time iconOctober 13, 2024 14:30 to
15:00

Demo Room #2 / Defining your Signature Style: Crafting Unrivaled Branding for One-of-a-Kind Lash Mapping

speaker headshot

Madison Leigh & Giselle Franco
Madison Leigh Co.

Demo Room #2 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

Discover the importance of establishing a distinct signature style that embodies your brand's essence and sets you apart in the competitive lash industry. Learn how to identify and articulate your unique style, ensuring it's consistently reflected in your lash maps and services, marketing, and salon aesthetics. This approach will attract your ideal clientele and position your brand as a leader in the market.

time iconOctober 13, 2024 14:30 to
15:30

Hyper Real Lashes

speaker headshot

Yue L Rafferty

Pacific A

Room: Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique


Clean girl esthetic just added lashes! We will explore the creation of what I call Hyper Real Lashes, the evolution in lash design and techniques allowed me to create a completely new and realistic style that carries thought and skill, mimicking the most perfect lift and tint done in the longest lashes, the goal is to execute sets that will make people wonder: are they real?

time iconOctober 13, 2024 14:30 to
15:30

Less Lash, More Cash

speaker headshot

Ali Lilly
Lash Anarchist & Lash Bomb

Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Money

Are you ready to take your lash-biz up a notch?! In this class, you'll learn how to streamline your service menu, confidently raise your prices, and follow a simple 3-month plan to make price increases smooth and stress-free! I promise, it’s easier than you think! No more late panic attacks imagining all your clients leaving you!! (Cause, isn’t that sometimes the point- less clients, more income?) We'll also cover how to confidently talk to clients about these price changes and how to gracefully cut off those family and friend discounts! It’s time to take the scaries out of earning money!

time iconOctober 13, 2024 14:30 to
15:30

Master Your Audience, Master Your Marketing

speaker headshot

Teaira Tenison

Huntington

Speaker: Teaira Tenison

Room: Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Marketing


If you have been working hard to create and market content, but you still are not attracting the clientele you desire- this session is for you! The secret to marketing and branding success is knowing exactly who your Target Audience is. In this session, I’ll guide you step by step to create your Target Audience and tailor your brand identity for them. This is your key to marketing content that turns lookers into loyal clients! Don’t miss this!

time iconOctober 13, 2024 14:30 to
15:30

How to Build a Thriving Lash Salon

speaker headshot

Tiffani Mitchell-Jenkinson

Palos Verdes

Speaker: Tiffani Mitchell-Jenkinson

Room: Laguna

Replay Available on App After LashCon Is Over: Yes

Track: Salon


Building a thriving lash salon is all about learning how to make your business work for you! In this presentation, Tiffani, with over a decade of experience and multiple successful salon locations, will share her top strategies for building a successful lash salon. You'll learn when and how to hire the right talent, how to create a healthy salon culture, and effective ways to motivate and retain your employees.

time iconOctober 13, 2024 14:30 to
15:30

Q&A Session with Financial Planner Philip Board

speaker headshot

Phillip Board

California A

Replay Available on App After LashCon Is Over: Yes

Track: Money

Don’t miss this exclusive Q&A session with financial planner Philip Board! Whether you have questions about budgeting, investing, or planning for your financial future, Philip is here to provide expert advice and practical insights. Come ready with your questions and leave with strategies to help you take control of your finances!

time iconOctober 13, 2024 14:30 to
15:30

Main Demo Stage: Express Lash Lift - Unlocking the Secrets to 20 Minute Lash Lifts

speaker headshot

Alex Brown

speaker headshot

Reid Nikki Ryan
Polymorph Beauty, Bow and Beam Basics

speaker headshot

Alex Brown

Main Demo Stage in Trade Show

Replay Available on App After LashCon Is Over: No

Track: Technique

In today’s fast-moving beauty industry, efficiency without sacrificing quality is key, especially for sought-after services like Lash Lifts. Many technicians find it challenging to perform these services quickly while maintaining top-notch results and ensuring lash health. What if you could master the treatment time of a lash lift in just 20 - 25 minutes for a vast majority of clients, using the right techniques and products? 


The Elleebana education team will share their methods to achieve efficient, express lash lifts that don’t compromise on quality or safety. This session is a game-changer for lash artists and salon owners aiming to streamline their services without losing the essence of excellence.

time iconOctober 13, 2024 14:30 to
15:30

The 4 Pillars of Excellent Retention (Sponsor Class)

speaker headshot

Chris Carr
PLA Pro

Avila

Replay Available on App After LashCon Is Over: No

Track: Technique

Communication, aftercare, adhesive knowledge, and attachment

time iconOctober 13, 2024 14:30 to
15:30

The Lash Ritual Retail Shop Open till 6pm

speaker headshot

Cari McGrath

speaker headshot

Jessica Valentine
Masscara Massacre

speaker headshot

Karly Foydl

speaker headshot

Jess Dowd
jess@event.com

Carmel

Room: Carmel

time iconOctober 13, 2024 14:30 to
15:30

Better Profit Margin for Solo Artists (Sponsor Class)

speaker headshot

Nancy Lee- CEO & Founder
Loved and Lashed

speaker headshot

Michelle Sy
Mish Esthetics

San Simeon B

Replay Available on App After LashCon Is Over: No

Track: Business

Learn to maximize your profits.

time iconOctober 13, 2024 14:30 to
15:30

Revolutionize Your Lashing: Be the First to Discover Lashbox LA’s New Fast-Lash System (Sponsor Class)

speaker headshot

Ashley Johnson
Lashbox LA

speaker headshot

Jenna Young
Lashbox LA

speaker headshot

Nikki Jacobson
Lashbox LA

speaker headshot

Lydia Dominick
Lashbox LA

speaker headshot

Sylwia Walus
Lashbox LA

San Simeon A

LashboxLA’s groundbreaking Fast-Lash System is revolutionizing the lash industry, and you can be among the first to experience it. Join us to master this innovative technique and elevate your lashing game with unmatched speed and precision

time iconOctober 13, 2024 15:00 to
15:30

Demo Room #1 / Speed Lashing 101: Discover the Game-Changing 3-Second Fanning Method, The Un-Stripped Method

speaker headshot

Bryce Sechler
Un-Stripped Academy

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

Discover the industry's newest fanning method, The Un-Stripped Method, with founder and creator Bryce Sechler! Designed to both increase your lash speed without cutting corners and give you a ready-to-go, snatched base fan in only 3 seconds! Additionally, discover Bryce’s exclusive Speed Lashing tips like multi-isolation, spoolie lift, skeleton creation, and more! Don’t forget to stop by the Un-Stripped booth for a chance to win the Un-Stripped Method Masterclass!

time iconOctober 13, 2024 15:30 to
16:00

Demo Room #2 / Speed Lashing: Flower Cup Method

speaker headshot

Sherlyn Bakalish

Demo Room #2 in the trade show area

Join Sherlyn, owner of Bambi Did the lash exclusive demo on the flower cup method of lash fanning! Discover how this technique can help you speed up your sets, achieve flawless fans with ease, and improve lash retention. Whether you’re a seasoned lash artist or just starting out, this session will equip you with practical tips and tricks to enhance your efficiency and deliver stunning results for your clients.

time iconOctober 13, 2024 15:30 to
16:30

Mastering Lash Layers: Achieving fuller, Flawless Sets (Sponsor Class)

speaker headshot

Wednesday Wood

Monterey

Replay Available on App After LashCon Is Over: No

Track: Technique

Let’s take a deep dive into the artistry of lash extensions with a focus on understanding lash layers. Join us to explore the intricacies of lash layers and learn techniques to enhance your lash sets, ensuring they look as full as possible. From mastering placement to using different fanning methods, this session will equip you with the knowledge needed to elevate your lash game and give your clients fuller lashes that last longer.

time iconOctober 13, 2024 16:00 to
16:30

Demo #1 / Perfecting the Keratin Lash Lift: Secrets to Consistent Results

speaker headshot

Aisha Aviantara
Kate of Tokyo

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

In this demo, learn the key techniques and expert tips to ensure consistent and flawless results with keratin lash lifts. We’ll cover common mistakes that lead to lifts not taking and provide solutions to guarantee beautifully lifted lashes every time. Perfect for lash artists looking to elevate their skills and avoid costly re-dos.

time iconOctober 13, 2024 16:00 to
17:00

PANEL: Customer Service Excellence: Setting Your Lash Business Apart

speaker headshot

Denys Rodriguez- Lash Artist and Educator
PLA Pro

speaker headshot

Hellen Vuong
Lash Baby

speaker headshot

Cathy White
CEO of The Lash Co.

speaker headshot

Nancy Lee- CEO & Founder
Loved and Lashed

speaker headshot

Michelle Sy
Mish Esthetics

Pacific C & D

Room: Pacific Ballroom

Replay Available on App After LashCon Is Over: Yes

Track: Customer Service


Description: Stand out in the crowded lash industry by mastering the art of customer service! Join our expert panel as they share insights on how exceptional service can set your business apart and keep clients coming back. From personalized care to handling tough situations, learn the key strategies to elevate your client experience and build lasting relationships that will grow your lash business.

time iconOctober 13, 2024 16:00 to
17:00

Freestyle Lash Lift VS Original Method - A Deep Dive Into the World of Lash Lift Versatility

speaker headshot

Otto Mitter
Elleebana

Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique

The world of Lash Lift has exploded with a variety of new trends in application techniques. They can all have some pros and cons, and as a lash lift artist it can sometimes be confusing to know which technique and formulation is the right one for you and your clients? Are there advantages you need to know about, to ensure you’re getting the best results for your clients in the most time effective way? Does Freestyle lifting give better results than traditional methods? 


We are excited to bring back to Lash Con the original Lash Lift Pioneer, multi award winning educator and cosmetic chemist, Otto Mitter, and his Master Educator team as they take us through the versatility, differences and science of these methods in a live demonstration and Q and A session. 


Attendees receive a digital certificate of attendance and exclusive offers on Elleebana products on the day.

time iconOctober 13, 2024 16:00 to
17:00

How to Become a Lash Educator

speaker headshot

Janna Soykharev

Pacific B

Room: Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Training

In this talk, you'll learn how to transition from a skilled lash artist to a successful lash educator. We'll cover everything from mastering advanced lash techniques to building credibility in the industry. Learn how to develop engaging curriculums, market yourself effectively, and monetize your expertise. Whether you're looking to educate in-person or online, this session will provide you with practical tips on structuring your courses, creating impactful content, and overcoming common challenges. Join us to explore the future of lash education and how you can set industry standards through your teaching.

time iconOctober 13, 2024 16:00 to
17:00

Website Mastery: How to Optimize Your Website for Client Conversion

speaker headshot

Francesca Ramirez

Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Marketing

Do you have a website for your beauty business? Websites play such a huge role in the sales process , especially when it comes to trust building and converting visitors to paying clients. They allow your business to have a strong digital presence and work to sell your services 24/7… when created correctly. Weather you made your own website, or hired a professional, join me as I teach you my design framework and share which features every service based business needs to have.

time iconOctober 13, 2024 16:00 to
17:00

Ask the Accountant

speaker headshot

April McDaniel
Financial Consultant

Palos Verdes

Replay Available on App After LashCon Is Over: Yes

Track: Money

Accounting & tax is complicated at best, and it’s critical to have a knowledgeable source who is tracking the quickly shifting rules and regulations, not only giving you up-to-date advice, but signaling the warning signs about potential tax code changes ahead. Kopsa Otte CPA’s + Advisors is known as the tax firm that specializes in the beauty industry.


In this session, April McDaniel, a CPA with over 20 years of experience will lead a robust Q&A session to answer your burning tax-related questions. 


Not sure what to ask? It’s ok – since April works with beauty professionals across the Country, she will come prepared with answers to the top questions she gets!

time iconOctober 13, 2024 16:00 to
17:00

Main Demo Stage: Fast Fingers: Speed Lashing with Precision

speaker headshot

Jill Kindall
LashBomb

Main Demo Stage in Trade Show

Replay Available on App After LashCon Is Over: No

Track: Technique

Learn to lift, isolate, and apply lashes with precision and speed using your fingers for faster, more efficient lashing techniques!

time iconOctober 13, 2024 16:00 to
17:00

ProMade Chronicles (Sponsor Class)

speaker headshot

Michelle Nguyen
PLA Pro

Avila

Replay Available on App After LashCon Is Over: No

Track: Technique

ProMade retention and NEW Promade 2.0 attachment

time iconOctober 13, 2024 16:00 to
17:00

The Symmetry Lash Extension Guide (Sponsor Class)

speaker headshot

Rebekah Piccolo
lashesbyreb_

San Simeon A

Replay Available on App After LashCon Is Over: No

Track: Technique


Join us for a 1- hour breakout course based on “The Symmetry Lash Extension Guide™ebook” where you’ll master customizing lash designs to fit your client’s unique features. This hands-on session will simplify lash designs and make analyzing eye and face symmetry effortless.

time iconOctober 13, 2024 17:00 to
18:00

Cocktail Reception in Trade Show

time iconOctober 13, 2024 17:15 to
18:30

VIP Bonus Session: Ask the Experts: A Q&A with Leading Lash Influencers

speaker headshot

Maddi Morris- Founder of Light Heart Lash
Light Heart Lash

speaker headshot

Paul Luebbers

speaker headshot

Denys Rodriguez- Lash Artist and Educator
PLA Pro

speaker headshot

Mackenzie Graham
Trainer and host of Talkin Smack Podcast

California A

Replay Available on App After LashCon Is Over: No

Track: Marketing

Unlock exclusive access in this VIP Bonus Session, where you get to ask top lash influencers anything! From building your brand to mastering advanced techniques, this is your chance to tap into the minds of industry leaders. Don’t miss this interactive Q&A session—bring your questions and get ready to elevate your lash game!



time iconOctober 13, 2024 20:00 to
23:30

Las Vegas Wedding Sponsored by the Lash Co

speaker headshot

Cathy White
CEO of The Lash Co.

Sheraton Hotel (off-site)

Room: Sheraton Hotel (off-site)

time iconOctober 14, 2024 08:00 to
09:30

VIP Bonus Session: LashCast Unfiltered: A Live Q&A with Paul and Tussanee

speaker headshot

Tussanee Luebbers

speaker headshot

Paul Luebbers

California A

Replay Available on App After LashCon Is Over: No

Track: Business/Technique

Come for an unfiltered, live Q&A with Paul and Tussanee, the duo behind LashCast and founders of LASHCON! Get ready for an open and honest conversation about all things lash industry—from insider tips to business growth and beyond. Whether you’re a longtime fan or just discovering their work, this is your chance to ask the burning questions and learn from two influential voices in the lash world.

time iconOctober 14, 2024 09:00 to
11:00

The Lash Ritual Color Session (Sponsor Class)

speaker headshot

Jess Dowd
jess@event.com

speaker headshot

Karly Foydl

speaker headshot

Jessica Valentine
Masscara Massacre

speaker headshot

Cari McGrath

Carmel

Replay Available on App After LashCon Is Over: No

Track: Technique

The Lash Ritual's COLOR SESSIONS feature four guest artists from the color lash community presenting back-to-back for 30 minutes each on their unique methods of alternative color lashing. 

time iconOctober 14, 2024 09:30 to
10:00

Demo Room #1 / Do's and Don'ts of Brow Lamination

speaker headshot

Yvette Mendoza

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

Get ready to master the art of flawless brows! Learn the key dos and don’ts of brow lamination for stunning, long-lasting results. From prepping to aftercare, we’ve got the must-know tips to keep your brows looking bold and beautiful—while avoiding common mistakes. Perfect brows are just a few steps away!

time iconOctober 14, 2024 09:30 to
11:30

PANEL: Future Trends: What’s Next for the Lash Industry?

speaker headshot

Ali Lilly
Lash Anarchist & Lash Bomb

speaker headshot

Otto Mitter
Elleebana

speaker headshot

Michelle Nguyen
PLA Pro

speaker headshot

Jamie Butler
LashBase

speaker headshot

Paul Luebbers

speaker headshot

Tussanee Luebbers

Pacific C & D

Panel: Future Trends: What’s Next for the Lash Industry?

Panel: Ali Lilly, Michelle Nguyen, Otto Mitter, Jamie Butler 

Host: Paul Luebbers

Room: Pacific C & D

Replay Available on App After LashCon Is Over: Yes

Track: Business


Description: Curious about what’s on the horizon for the lash industry? Join our expert panel as they dive into the future trends shaping the world of lash artistry. Discover what’s next and how to stay ahead of the curve from techniques to the latest innovations in products and technology. Whether you're a seasoned professional or just starting out, this panel will give you the insights you need to thrive in the ever-evolving lash industry.

time iconOctober 14, 2024 09:30 to
10:30

Brown Lashes are the New Black (In Spanish)

speaker headshot

Nina & Ricardo Rivas

Pacific A

Room: Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique


Brown eyelash extensions are emerging as the new trend due to their ability to create a more natural and soft look compared to traditional black. The brown shade complements a variety of skin tones and eye colors, providing a warmer and more subtle appearance. Additionally, brown tends to be less dramatic, making it perfect for everyday wear and for those who prefer a more understated style. This transition to brown reflects a growing preference for elegance and sophistication in beauty, thus marking a significant shift in eyelash extension trends.

time iconOctober 14, 2024 09:30 to
10:30

How Can You Create a More Inclusive Lash Space

speaker headshot

Nikki Murphy
N K Beauty Bar @ Academy

Pacific B

Room: Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Business

Nikki Murphy is bringing you a talk how to best deal with disabilities in the lash industry. Coming from personal experience she has a wealth of experience in this field. Nikki will give you her best knowlege on how to make you lash space more inclusive for all.

time iconOctober 14, 2024 09:30 to
10:30

Blepharitis, Demodex Styes, Dry Eye and How to Partner with an Optometrist

speaker headshot

Dr. Janice Luk
Optometrist

Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Science

This course will give a brief overview to how common dry eye disease is and the current treatment options available. You will learn how a lash artist can play an important role in reducing dry eye symptoms in clients and how to build a partnership with a local optometrist.  Discover how taking care of your client's eye health can boost retention and keep them coming back!

time iconOctober 14, 2024 09:30 to
10:30

The KEY to Growing a Team – Building Your Career Path

speaker headshot

Michael Yost
Strategies

Palos Verdes

Replay Available on App After LashCon Is Over: Yes

Track: Salon

Team members want to know how they can grow. A critical piece of any business model is showing a career path. How does a team member advance in your company and what does that journey look like? This breakout is centered on a foundational tool that answers that exact question.


You will be exploring a tool called the Broadband. The Broadband clearly illustrates the key career path areas of: 

- Skills 

- Earning Potential 

- Team Behaviors 

- Individual Strengths 

- Company/Individual Growth Targets 


The Broadband could be the most important foundational business tool. It is the difference between a career and simply having a job. Retaining great team members is dependent on showing them their growth opportunities. The start of a limitless career in your company begins here.

time iconOctober 14, 2024 09:30 to
10:30

Main Demo Stage: Mastering ProMade 2.0: The Future of Lash Extensions

speaker headshot

Tress Larson
PLA

Main Demo Stage in Trade Show

Replay Available on App After LashCon Is Over: No

Track: Technique

In this demo class, you'll learn how to elevate your lash artistry with PLA's revolutionary ProMade 2.0 fans. These innovative ProMade fans are designed to wrap seamlessly around natural lashes, providing unparalleled retention that mimics the precision of handmade fans. Perfect for creating a dense, beautifully defined lash line, ProMade 2.0 will transform the way you approach lash extensions. Join Tress Larson to explore the latest in lash technology and see how this industrychanging product can enhance your services and set you apart as a top lash artist.

time iconOctober 14, 2024 09:30 to
10:30

The Art of Efficient Lashing (Sponsor Class)

speaker headshot

Mackenzie Graham
Trainer and host of Talkin Smack Podcast

Avila

Replay Available on App After LashCon Is Over: No

Track: Technique

Lashing in layers to give full set looks regardless of the retention %

time iconOctober 14, 2024 09:30 to
10:30

Top 5 Lash Maps Every Pro Lash Artist Should Know (Sponsor Class)

speaker headshot

Wednesday Wood

Monterey

Room: Monterey


From natural styles to more advanced looks, these top 5 lash maps are designed to elevate your artistry and ensure your clients leave with flawless, customized results every time. Whether you're looking to enhance your current skills or learn new ones, this guide will provide you with the foundational tools to create stunning lash looks tailored to each client’s unique eye shape and preferences.

time iconOctober 14, 2024 10:00 to
11:30

Pink Q&A with Mish Esthetics + Loved and Lashed (Sponsor Class)

speaker headshot

Nancy Lee- CEO & Founder
Loved and Lashed

speaker headshot

Michelle Sy
Mish Esthetics

San Simeon B

Replay Available on App After LashCon Is Over: No

Track: Business


  • From solo artist to building a team
  • Hear from the experience of out employees
  • Coaching session with Michelle and Nancy
time iconOctober 14, 2024 09:30 to
10:30

Revolutionize Your Lashing: Be the First to Discover Lashbox LA’s New Fast-Lash System (Sponsor Class)

speaker headshot

Ashley Johnson
Lashbox LA

speaker headshot

Jenna Young
Lashbox LA

San Simeon A

Speakers: LBLA Team

Room: San Simeon A

Replay Available on App After LashCon Is Over: No

Track: Technique


LashboxLA’s groundbreaking Fast-Lash System is revolutionizing the lash industry, and you can be among the first to experience it. Join us to master this innovative technique and elevate your lashing game with unmatched speed and precision

time iconOctober 14, 2024 10:00 to
10:30

Demo Room #2 / Lash Lift Essentials: Hands-On Demo Class

speaker headshot

Galina Soykharev
ThousandLashes

Demo Room #2 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique


This 25-minute hands-on demo class introduces participants to performing lash lift fundamentals, from preparation to aftercare. Through live demonstrations and guided practice, attendees will gain confidence in performing lash lifts and learn essential techniques to ensure client safety and satisfaction.

time iconOctober 14, 2024 10:30 to
11:00

Demo room #1 / Permanent Jewelry: Showing you the Process and the Experience

speaker headshot

Rie Catangay

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique


In this demo, Rie will be telling her story on how and why she added Permanent Jewelry to her services and how this skill opened new opportunities for her business. She will be demonstrating it live on models and showing you in real-time how easy and fast this service can be. Come and join her demo to learn more about Permanent Jewelry, ask questions, and get a chance to win some raffle prizes!!

time iconOctober 14, 2024 11:00 to
11:30

Demo Room #2 / How to apply remover and remove it safely, how to create spikes for wispy looks, and how to use the UV light kit

speaker headshot

Sofía Lozano

Demo Room #2 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique


Here's the description: This comprehensive guide is tailored for those looking to master the safe application and removal of products, as well as perfect the art of creating wispy looks. Whether you're new to lash or aiming to enhance your technique, this guide covers the fundamental steps necessary for both proper product removal and achieving wispy looks. You will learn about essential removers, how to apply them safely without damaging the natural lashes, and the key products to create spikes.

time iconOctober 14, 2024 11:00 to
12:00

The Process of Dissecting a Lash Set to Create the Perfect Lash Map

speaker headshot

Kaitlyn Elford

Pacific A

Speaker: Kaitlyn Elford

Room: Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique


Revolutionize your lash sets with a fresh approach to styling! If you find yourself reaching for the same curls, lengths, maps and styles or find your sets never quite look the way you expected, this presentation is sure to blow you away. Kaitlyn, owner of Lost Artistry Lash will present her game-changing consultation and styling process that will completely transform your lash styling process and final outcome of your sets. With Kaitlyn's guidance, you'll learn how to dissect any lash inspiration photo in order to craft a one-of-a-kind mapping tailored specifically to each clients unique physical attributes. This isn't your typical presentation, we're diving deep into the art of lash styling, breaking down the process into micro sections that guarantee stunning results.

time iconOctober 14, 2024 11:00 to
12:00

The Chemistry of Cyanoacrylate Lash Adhesives: Traditional and UV/LED

speaker headshot

Michael Becker
Master Chemist and expert in Cosmetic R&D and Formulation

Pacific B

Room: Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Science


Unlock the secrets of cyanoacrylate lash adhesives in this comprehensive session. Learn about their composition, how they work, and the types of cyanoacrylates commonly used in lash adhesives. Gain insights into regulatory standards and safety practices surrounding cyanoacrylates. Discover more about the innovative UV/LED cyanoacrylate adhesives and understand their unique properties and benefits for lash artists and clients! Join us for a professional and engaging look into the adhesives transforming the lash industry

time iconOctober 14, 2024 11:00 to
12:00

Financial Fitness– 5 Surefire Ways to Increase Your Profitability Today!

speaker headshot

Steve Gomez

Huntington

Speaker: Steve Gomez

Room: Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Money


Making more money means learning how to turn top line sales into more bottom-line results! This is usually easier said than done until now. This class will break down 6 critical areas that you can identify to help you give your bottom line a boost. You will: • Rate yourself in 5 areas that support profitability. • Learn key financial performance indicators and how to improve them. • Understand how to become more financially organized.

time iconOctober 14, 2024 11:00 to
12:00

Scaled Standards

speaker headshot

Carol Jaame

Palos Verdes

Room: Laguna

Replay Available on App After LashCon Is Over: Yes

Track: Customer Service


Boundaries in business that make you grow at a rapid rate. We often think we need to have more competitive pricing or that we need to be a better lash artist — surely a new lash class will have my books full… but what if the missing piece is how you’re showing up and subconsciously sabotaging yourself? I’ve grown my clientele when I was not the best lash artist and also when I actually became a skilled one, the biggest difference? How I was showing up, holding myself to a higher standard which led to attracting clients that desired the same. Can’t wait to break it all down!

time iconOctober 14, 2024 11:00 to
12:00

Q&A Session with Optometrist Dr. Janice Luk

speaker headshot

Dr. Janice Luk
Optometrist

speaker headshot

Tussanee Luebbers

California A

Replay Available on App After LashCon Is Over: No

Track: Science

Come chat and ask any eye health and beauty trend related questions with Tussanee Luebbers and Dr Janice Luk.  



time iconOctober 14, 2024 11:00 to
12:00

Magic Mapping (Sponsor Class)

speaker headshot

Ashley Gonzalez
PLA

Avila

Replay Available on App After LashCon Is Over: No

Track: Technique

Texture and dimension are made wonderfully simple to lash more efficiently. Consultations are streamlined.

time iconOctober 14, 2024 11:00 to
12:00

The Lash Ritual Speaker Q&A (Sponsor Class)

speaker headshot

Jess Dowd
jess@event.com

speaker headshot

Karly Foydl

speaker headshot

Jessica Valentine
Masscara Massacre

speaker headshot

Cari McGrath

Carmel

Replay Available on App After LashCon Is Over: No

Track: Technique

After the main COLOR SESSION, all four artists will take the "stage" to answer Q&A's. Questions can be directed to a specific speaker, or ask the whole group to share their own perspective

time iconOctober 14, 2024 11:00 to
12:00

Strategies Meetup (Sponsor Class)

speaker headshot

Michael Yost
Strategies

speaker headshot

Daryl Jenkins
Strategies

Redondo

Replay Available on App After LashCon Is Over: No

Track: Salon

Head over to Redondo and meet the Strategies team! They’ll be ready to answer your questions and offer valuable, tailored advice to help you overcome the challenges in your lash salon. Don’t miss this chance to get expert feedback and actionable solutions for your business!

time iconOctober 14, 2024 11:00 to
12:00

Scaling Your Lash Business: From Artist to Salon Owner (Sponsor Class)

speaker headshot

Nikki Jacobson
Lashbox LA

speaker headshot

Lizz Bell

San Simeon A

Replay Available on App After LashCon Is Over: No

Track: Business


Are you a lash artist aiming to scale your business and transition into salon leadership or ownership? Join Nikki and Liz, seasoned salon owners with over 28 years of experience, to discover actionable steps for business growth and creating multiple income streams. Learn scaling strategies, salon leadership skills, and confident steps to elevate your business. There’s no better way to learn than from those who’ve been there.

time iconOctober 14, 2024 11:30 to
12:00

Demo Room #1 / Intro to Prepping Lash Sets & Bonding

speaker headshot

Cynthia Sanchez

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique


Hello everyone! I’m Cynthia Sanchez and I am an Educator for Beutimi and will be giving a demo class on “Intro to Prepping Lash Sets & Bonding” during LashCon Demo sessions. This hands-on demo will go over the importance of the first steps to lashing: room setup, client comfort, lash bath, primers, taping, and so much more. So please come by with all your questions and thoughts to share. You’ll also be able to try some of my favorite products from Beutimi (Booth #. ) I am so excited to meet all of you and can’t wait to be a part of your lash journey. Please reach out if you have any questions prior to our class!

time iconOctober 14, 2024 11:30 to
12:30

Creating a Lash Legacy: Building a Positive Culture and Growing a Team (Sponsor Class)

speaker headshot

Jaime Wind

Monterey

Replay Available on App After LashCon Is Over: No

Track: Business

This session explores the path to creating a lasting legacy in the lash industry. Discover how to foster a supportive culture that empowers your team to thrive. We'll share insights on attracting talent, developing their skills, and building a brand that clients and lash artists love.

time iconOctober 14, 2024 11:30 to
12:30

The Lash Ritual Retail Shop Open till 1:30pm

speaker headshot

Jessica Valentine
Masscara Massacre

speaker headshot

Cari McGrath

speaker headshot

Karly Foydl

speaker headshot

Jess Dowd
jess@event.com

Carmel

Room: Carmel

time iconOctober 14, 2024 12:00 to
12:30

Demo Room #2 / Equipping Lash Educators Towards Excellence: Mastering techniques with Innovative Tools & Interactive Resources

speaker headshot

Dina Peterson

Demo Room #2 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique

Join us for a cutting-edge, interactive Lash Demonstration by DLC designed to inspire and equip lash educators & aspiring artist with innovative tools and creative techniques. This dynamic session features custom  dry erase boards, where Dina will dive deep into lash layering, precision mapping, and systematic  application. Using this visual tool, you'll witness how to effectively demonstrate the artistry of lash techniques in real-time.

In addition, our life-size lash models will bring these concepts to life as we explore various lash layers, application methods, natural lash dynamics, lash fills and the common inconsistencies that can occur. Watch as we walk through every detail, ensuring you master the art of explaining and correcting these techniques in your own teaching.

 

To further elevate your skills, our demo includes instructor-led lash drills aimed at enhancing hand-eye coordination, lead time, and dexterity. These drills provide an immersive, hands-on experience that not only improves student confidence but also accelerates their technical precision.

 

Whether you're looking to refine your own techniques or enhance your students’ learning experiences, this innovative demonstration is designed to equip lash educators with the tools and skills needed for excellence.

time iconOctober 14, 2024 12:30 to
13:00

Demo Room #1 / Lash & Cash: Dominating Client Growth No Matter the Economy

speaker headshot

Christine Tanner
AW Lashes

Demo Room #1 in the trade show area

Replay Available on App After LashCon Is Over: No

Track: Technique


Ready to turn your lash artistry into a money-making machine, no matter what the economy throws your way? In this session, we’ll dive into bold, cutting-edge strategies to attract and keep clients, turning your passion into unstoppable profit. Get ready to learn how to outsmart market fluctuations and build a loyal clientele that keeps your books full and your business booming!

time iconOctober 14, 2024 12:30 to
13:30

MapQuest for Lashes: Your Guide to Effortless Mapping

speaker headshot

Katie Allen

speaker headshot

Cathy White
CEO of The Lash Co.

Pacific A

Room: Pacific A

Replay Available on App After LashCon Is Over: Yes

Track: Technique


Join us for an illuminating presentation on "MapQuest for Lashes," where we will delve into the art and science of effortless lash mapping. Designed for lash artists seeking precision and perfection, this presentation offers a comprehensive guide to mastering mapping techniques with ease. From understanding facial anatomy to creating customized lash designs, we'll navigate through practical tips and tricks to streamline your mapping process. Get ready to chart a course towards flawless lash extensions with confidence and finesse. Lash Mapping is easier then you ever thought possible!

time iconOctober 14, 2024 12:30 to
13:30

PANEL: From Artist to Educator: Tips for Aspiring Lash Trainers

speaker headshot

Wednesday Wood

speaker headshot

Chris Carr
PLA Pro

speaker headshot

Tress Larson
PLA

speaker headshot

Erin Taylor
Monarch Lash Co.

Pacific B

Room: Pacific B

Replay Available on App After LashCon Is Over: Yes

Track: Training


Description: Ready to take the leap from lash artist to educator? Join this expert panel as they share valuable insights and actionable tips for becoming a successful lash trainer. Learn what it takes to build a curriculum, mentor future artists, and grow your reputation as an educator in the lash industry. Whether you're looking to expand your career or start your own training program, this session will give you the tools and knowledge to get started!

time iconOctober 14, 2024 12:30 to
13:30

Lash Business Mastery: Marketing, Client Retention & Avoiding Burnout

speaker headshot

Michelle Nguyen
PLA Pro

speaker headshot

Caitlin McAninch

Huntington

Room: Huntington

Replay Available on App After LashCon Is Over: Yes

Track: Business


In this insightful class, discover proven strategies to grow your lash business both with and without the use of social media. We'll dive into essential marketing techniques to help you attract and retain clients, and share tips for delivering an exceptional client experience that keeps them coming back for more. Plus, learn how to balance your business growth with self-care to prevent burnout. Whether you're just starting out or looking to take your business to the next level, this class will equip you with the tools for long-term success in the lash industry.

time iconOctober 14, 2024 12:30 to
13:30

Elevate the Experience: Crafting a Unique Client Journey To Keep Them Coming In and Coming Back

speaker headshot

Madison Leigh & Giselle Franco
Madison Leigh Co.

Palos Verdes

Speakers: Madison Leigh & Giselle Franco

Room: Laguna

Replay Available on App After LashCon Is Over: Yes

Track: Customer Service


Understand the art of creating a memorable and personalized client experience that sets your lash studio apart. Learn how to map out every touchpoint of the client journey, from the initial booking to post-service follow-up, ensuring each interaction reinforces your brand's values and leaves a lasting impression. By implementing these strategies, you'll not only retain loyal clients but also turn them into enthusiastic brand ambassadors.

time iconOctober 14, 2024 12:30 to
13:30

Q&A Session with Chemist Michael Becker

speaker headshot

Michael Becker
Master Chemist and expert in Cosmetic R&D and Formulation

speaker headshot

Tussanee Luebbers

California A

Replay Available on App After LashCon Is Over: No

Track: Science

Join us for an insightful Q&A with chemist Michael Becker, a trusted consultant for lash brands. Whether you're curious about product ingredients, formulation processes, or what it takes to create safe and effective lash products, this is your chance to ask an industry expert. Don’t miss this opportunity to gain behind-the-scenes knowledge that can help you make informed decisions for your business.

time iconOctober 14, 2024 12:30 to
13:30

Revolutionize Your Lashing: Be the First to Discover Lashbox LA’s New Fast-Lash System (Sponsor Class)

speaker headshot

Ashley Johnson
Lashbox LA

speaker headshot

Jenna Young
Lashbox LA

San Simeon A

Replay Available on App After LashCon Is Over: No

Track: Technique

LashboxLA’s groundbreaking Fast-Lash System is revolutionizing the lash industry, and you can be among the first to experience it. Join us to master this innovative technique and elevate your lashing game with unmatched speed and precision.

time iconOctober 14, 2024 12:30 to
13:30

Main Demo Stage: Elevate Your Craft: Perfecting Wispy Sets with Keytoesthetics

speaker headshot

Kiele Perfecto

Main Demo Stage in Trade Show

Replay Available on App After LashCon Is Over: No

Track: Technique

Step up your lash game as I dive into the art of wispy lashes with 'Elevate Your Craft: Perfecting Wispy Sets.' This talk and demo targets beginner and advanced lash artists seeking to master the art of wispy lashes, offering insights into beginner and advanced techniques and styles. Learn how to achieve the perfect blend of delicacy and durability in your sets, making sure every client displays a perfect, wispy aesthetic.

time iconOctober 14, 2024 14:00 to
16:15

Main Session Three

speaker headshot

Michael Yost
Strategies

speaker headshot

Cristina Fard
American Lash Association

speaker headshot

Paul Luebbers

speaker headshot

Tussanee Luebbers

speaker headshot

Kelsey Speros

Pacific C & D

Room: Pacific C & D

Replay Available on App After LashCon Is Over: Yes

Track: Business


Authentic Leadership: Blending Your Heart & Smarts for Business Success 

Speaker: Michael Yost

Description: Unlocking our best selves can be challenging in a work environment. It doesn’t have to be if we stay true to who we are.

Some of us interact from our hearts/emotions, while others from a smart/mindful approach. How do you interact with your business, team members and clients each day?

Join Michael Yost as he takes you on a journey to identify your authentic style and how this can impact teamwork, culture, growth, and consistency within your business.

This keynote will explore the need to be a blend of heart AND smart and put those traits into action. Heart and smart builds safety and connection that unlock personal potential through actions. Very simply it unlocks your best self!


The Power of Purpose: The Key to Financial Freedom 

Speaker: Cristina Fard    

Discover your soul's purpose to beat ADHD-fueled imposter syndrome and lash artist burnout! Come learn how to define and nurture your purpose to create strategic action in your business. Leave with practical steps to help you achieve lasting financial abundance.


Giveaways               

Speakers: Paul Luebbers & Tussanee Luebbers

time iconOctober 14, 2024 20:00 to
22:00

Pajama Wrap Party

Pacific A

Room: Pacific Ballroom

FAQFrequently Asked Questions


Yes, you’ll need to fill out our registration form to gain access to the event. Please fill in the registration form with some basic information to get started.
The information you provide upon registration will only be used to establish you as a user on the platform and to create your login credentials. It will not be used for any other purposes.
Yes, the vFairs platform is compatible with any computer or mobile device and any browser.
Yes, this event is completely free to attend. We encourage you to login and have a look around at your convenience.
The event will be on demand indefinitely, however we may make updates and changes to the platform periodically. Make sure to keep checking back in to see our newest features in action!